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Subaru Launch North America Summer 2003

Amanda made her first trip stateside in May 2003 as one of a team of 16 British consultant instructors for Subaru America. The Japanese car manufacturer was launching 3 models to their USA dealers: the 4x4 'Forester Turbo', the recreational 'Baja' and the flagship sportscar 'Impreza STi'.

The tour started off at Firebird Raceway near Phoenix in the blazing heat of the Arizona desert. Working in heat of sometimes up to 116 degrees farenheight the team were happy that all cars had air conditioning! The activities included instructing the dealership staff around several circuit configurations in the STi's, demonstrating the new Baja and driving a road route in the new Forester Turbo.


Lining up with the Baja


Arizona road route


Forester's park up

On track at Firebird

The tour then headed North East to a slightly cooler Pittsburgh, Pennsylvania. The activies were based at Beaver Run a twisting, undulating road course set among a forest. The venue was was extremely popular with the staff & delegates not just for it's challenging nature, but also for the beautiful scenery.

Each group of visitors were treated to a 2 lap video taped hot-ride in an STi where the British visitors demonstrated the superlative power & terrific handling of the car.

The tour was extremely popular with the American delegates and Amanda received much praise:

"...an exciting and informative experience that I will share with many..." - Glenn Weakly

"...fun, informative and certainly unique..." - Neil Downing

"Thank you for your work....a precise driving technique...spot on. I truly walked away with a greater understanding. It will be a great pleasure to take what I learned and pass it along to my clients. If they don't take my word for it, I'll show them my video!" - Hugh J Krulin
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